Crafted with Purpose. Forged from Legacy.
The Forge Barbers isn’t just a barbershop—it’s a vision built for modern men who lead with edge and confidence.
Built by Barbers. Backed by Brotherhood.
The Forge Barbers was born from the creators of The Beard Struggle, a global grooming brand trusted by millions. Our founders set out to bring that same level of passion and performance into a physical space—one where craftsmanship, community, and confidence meet. What began as a love for quality grooming became a mission to redefine the barbershop experience.
FROM AN IDEA TO A MOVEMENT
2015
The Beard Struggle launches, shipping worldwide.
2024
Vision to open a flagship barbershop is born.
today
The Forge continues growing, one bold cut at a time.
What We Stand For
At The Forge Barbers, our values shape every experience. We believe grooming is more than maintenance—it’s a ritual of self-respect. We’re driven by precision, fueled by purpose, and grounded in brotherhood. Every service is a reflection of our commitment to craftsmanship, confidence, and community. This is grooming with intent—and it’s built to last.
Precision Over Trend
The Beard Struggle launches, shipping worldwide.
Brotherhood
We create a space where men feel respected, valued, and empowered.
Legacy
Grooming is a ritual. We honor tradition while pushing style forward.
Our Team
Alvin “The Professor “ Rodriquez
Started 30 + years ago in LA Beverly Hills, as hair stylist and in 2010 became a barber by acquiring my California barbers license, working all aspects of the barbering business, anything from color, to precision cuts for women and the latest trends for men, Los ángeles, buffalo NY, SAN Francisco, Mexico City, Cancún and now in Vancouver delivering the highest quality in service,
Alexandre “Dr Dre” Constant
Barbering has been a part of my life since high school. At 29, I still love the art just as much as the first day I picked up a clippers. For me, creating sharp lines and clean blends isn’t just a haircut it’s turning vision into reality a way of life. Every client who sits in my chair gets precision, consistency, and the confidence that comes with a fresh cut. This is more than a service it’s my craft, my passion, and my way of bringing style to life. As my client, your feedback matters. We’re here to grow together, stay sharp, and always keep it fly.
Alvin “The Professor “ Rodriquez
Started 30 + years ago in LA Beverly Hills, as hair stylist and in 2010 became a barber by acquiring my California barbers license, working all aspects of the barbering business, anything from color, to precision cuts for women and the latest trends for men, Los ángeles, buffalo NY, SAN Francisco, Mexico City, Cancún and now in Vancouver delivering the highest quality in service,
Alexandre “Dr Dre” Constant
Barbering has been a part of my life since high school. At 29, I still love the art just as much as the first day I picked up a clippers. For me, creating sharp lines and clean blends isn’t just a haircut it’s turning vision into reality a way of life. Every client who sits in my chair gets precision, consistency, and the confidence that comes with a fresh cut. This is more than a service it’s my craft, my passion, and my way of bringing style to life. As my client, your feedback matters. We’re here to grow together, stay sharp, and always keep it fly.